The wind-cheating electric sedan found almost three times as many buyers in June as BMW’s electric i3 sedan
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- Nissan’s N7 beat the Buick GL8 and Toyoya Platinum 3X in China’s June sales battle.
- The electric sedan was the best selling new-energy car from a non-Chinese brand.
- Nissan, Buick and Toyota were close, but other foreigners were far behind in sales.
When we first laid eyes on it, we didn’t give the Nissan N7 the kindest of receptions, calling it a straight-up copy of the Xpeng P7. As it turns out, Chinese buyers clearly didn’t have a problem with its looks; they voted with their wallets and made the N7 the most popular foreign-brand car model last month.
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The N7 sedan scored 6,189 sales in June in a tight battle where the top three models were closely matched, and everyone else was two laps behind, so to speak. Buick’s GL8 New energy minivan was right on the N7’s tail, eventually recording 6,082 sales, while Toyota’s bargain-priced Platinum 3X, also known as the bZ3X, found 6,030 buyers.
Tight Competition at the Top
Trailing well behind in fourth place was Volkswagen’s ID.3 with 3,950 sales, according to data from China’s Autohome, and there was another big drop to the fifth-placed Smart #1, which 2,324 buyers took home. BMW’s i3, an electric sedan similar in shape to the N7, proved far less popular. Only 2,270 people snapped up one of those in June.
Though the Maxima-sized N7 wears Nissan badges it’s actually the result of a joint venture between the struggling Japanese company and China’s Dongfeng, and shares components with Dongfeng eπ 007. For a tempting 129,900 yuan, or roughly $17,800, the base N7 510 Pro comes with a 58 kWh LFP battery claims 317 miles (510 km) of range on the Chinese CLTC cycle.
CHINA’S FOREIGN BRAND BEST SELLERS
At the other end of the scale, the N7 625 Max features a much fuller list of standard equipment and a 73 kWh battery that claims a 388-mile (625 km) range. Bear in mind, though, that this is according to China’s testing standards, so take the range claims with a large pinch of salt.
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Power output varies by trim. Buyers can choose between 215 hp (218 PS / 160 kW) or 268 hp (272 PS / 200 kW), with pricing and performance adjusted accordingly. Demographics for the N7 skew young and family-oriented: 68 percent of buyers are men, 74 percent are married, and 60 percent are under 35, according to figures released by Nissan.
Currently, the N7 is a China-only model, but Nissan has already confirmed it’s exploring international markets. A global launch could be on the table under a different name, potentially reviving the old Primera badge. Just don’t expect to see it on American roads anytime soon.
