The ‘EV Transition Tracker’, created by Motability Operations, suggests that a lack of exposure and familiarity with EVs may be deterring many from making the switch as 43% of the UK public have never driven or been a passenger in an EV and only 21% of this group would consider buying an EV.
While just 24% of those who have never driven or been an EV passenger feel positive about EVs, positivity jumps to 44% among those who have been a passenger; 74% among those who have charged an EV; and 90% among those who own one.
Andrew Miller, CEO at Motability Operations, said: “The UK car market is approaching a period of strong tension. Now more than ever it is vital that those who can benefit from the shift to electric feel supported and ready to switch. Failing to do so will not only place manufacturers on a dangerous cliff edge but will mean many drivers are unprepared for the shift as the availability of new ICE vehicles declines.
“Our customers face extra challenges with the switch to electric, but they cannot be left behind. That’s why we offer EV test drives and charging demonstrations, to assess whether an EV could be right for them and where they aren’t, working to find solutions that will meet their needs.”
Findings among a survey of disabled drivers that are part of the Motability Scheme’s Headlight community show the same trend. Twice as many Scheme customers (44%) have driven an EV than the wider UK, and 48% say they would consider choosing one in the next three years.
The overall UK perception of EVs is that they are exclusive, high-tech vehicles, with 51% using the term “technologically advanced” and 33% saying “luxurious”. Unlike the wider UK public, EV drivers are more likely to say “familiar” (50%) and “good value for money” (47%) to describe EVs.
Almost half (47%) of hybrid drivers would be likely to choose an EV in the next three years. With 50% of people viewing hybrid vehicles positively, hybrids could provide an stepping stone for drivers and manufacturers.