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How Anthony Fasano Built a 7-Figure Brand Around a Very Niche Audience

How Anthony Fasano Built a 7-Figure Brand Around a Very Niche Audience

Posted on October 6, 2024 By rehan.rafique No Comments on How Anthony Fasano Built a 7-Figure Brand Around a Very Niche Audience

Podcast 35:41 | Download | Spotify| Stitcher | iTunes

This week, Dan is joined by a listener who wrote in with some compelling insights on community, camaraderie, and what it takes to be a successful entrepreneur.

Anthony Fosano, founder of Engineering Management Institute, built a 7-figure brand with a coaching business and a YouTube and podcast network that has garnered over 3 million downloads.

They cover many topics like how to leverage skills and resources from your full-time job to start your own business, how to build a business around a very niche audience, and why many entrepreneurs might find themselves coming “full circle” in search of community.

Dan & Ian’s Stuff:

The newsletter “The DC”
DC Black
Global events
Hire remote talent
Find a remote job
Listen on YouTube
Follow on Instagram
@TropicalMBA
@AnythingIan

Show Notes:

  • 0:01:07 Intro

  • 0:03:43 Start a business using your existing skills

  • 0:08:18 Start the hustle before you quit your day job

  • 0:11:51 Build for scale from the get-go

  • 0:14:41 Playing the podcast long game

  • 0:16:52 Make sure your brand represents the right audience

  • 0:23:00 What playing sports says about us as entrepreneurs

  • 0:33:02 What it takes to be successful

LINKS:

Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Tommy Griffith, Justin Tan, Matt Gartland, Travis Jamison, Ayman Al-Abdullah, Tynan, Lucy Bella Simkins, Brian Balfour, Nick Huber, Dana Lindahl, Anthony Fasano

Additional episodes you might enjoy:

Hyper Niche Business Ideas with Big End Game Potential

Dissecting the American Dream & Business Lessons from the Elon Musk Bio

Brian Balfour’s $33M Growth Insights: Product-Market Fit, Durability, & Knowing Your Natural Limits

Listening options:

Subscribe via iTunes.
Listen on Stitcher Radio.
Android users can grab our RSS feed here.
Right-click and “save file as” for direct download.
Or click here to get sent to the top of the page where the on-site player is.

Have comments about the show?

Do you have ideas for things you’d like Dan and Ian to discuss in future episodes?

You can email our producer Morgan at [email protected].

Thanks for listening to our show! We’ll be back next Thursday morning 8AM EST.

Cheers,

Dan & Ian

Entrepreneur

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