SEATTLE — Eden, which offers a digital sales platform for home services businesses, announced a $3.7 million fundraising round led by Climactic, alongside other investors.
Eden is building a sales funnel for the $400 billion U.S. home‑services market that will enable contractors to leverage instant pricing and a wealth of home-specific data, a company press release said.
“Since our inception in 2021, Eden has been laser-focused on creating a win-win for contractors and homeowners, starting with a simple online purchase experience that doubles close rates,” said Ben Phillips, co-founder and CEO of Eden. “We’ve been seeing lots of interest in the field and we’re really excited to build on that.”
Eden Instant Quote uses a proprietary U.S. building‑stock database to pinpoint the unique fingerprint of each home, producing precise load calculations, tailored equipment matches, instant pricing and rebate breakdowns — giving contractors a seamless, high-trust way to close more jobs, the press release said.
“What separates Eden is its accuracy and depth of information,” said Jeremy Kliemann, president of Kliemann Brothers Heating and Air Conditioning in Tacoma, Washington. “It’s one of the highest conversion rates on any of our lead sources.”
Since its launch in 2024, Eden Instant Quote has helped contractors sell over $9 million in equipment installation sales, the press release said.
“Today’s HVAC and home services landscape is changing at a rapid pace, but the way those systems are sold has barely changed since the invention of a/c,” said Josh Felser, co-founder and managing partner of Climactic. “Eden helps the industry leapfrog in the same way we’ve seen real estate and car sales advance in recent years. By making it easier for contractors to offer energy-efficient solutions, Eden is creating more sustainable homes and a healthier planet.”