Category: Entrepreneur

In December 2020, the Federal Trade Commission ordered the biggest social media and streaming companies in the world, including Twitch owner Amazon, Facebook (now Meta), YouTube, Reddit, WhatsApp, Twitter (now X), Snap, Discord and TikTok’s ByteDance, to share how they used their users’ personal information. On Thursday, FTC staff released a 129-page report, which found…

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A decade ago my partner (and SaaS legend) David Skok wrote about “Time to Wow!” – which helped you highlight how powerful it can be when the buyer experiences a Wow! moment, when they fully see the value of your product. The post then went on to look at how to shorten the time to…

Read More “Permissionless Pilots – the fastest way to Wow!” »

Post Views: 11 Once the bastion of professionalism in social media, LinkedIn users now race to outdo each other with increasingly eyebrow-raising tactics to drive traffic and engagement. From overly enthusiastic selfies and dramatic storytelling to dance videos and catchy slogans that seem more at home on TikTok or Instagram, the pressure to stand out…

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By Amy Hereford, LiftFund CEO In 1949, a visionary group of women in Kansas City came together to create the American Business Women’s Association, determined to support and promote growth opportunities for women across various professions. They set out to break barriers and advocate for equal rights and pay in the workplace, and on September…

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With an increasing number of brokers available in the market, traders are more discerning than ever when it comes to choosing a platform they can trust. ADSS has established itself as a major player in the financial services industry, particularly within the Middle East, as a UAE execution-only broker. But is ADSS a legitimate company,…

Read More “Is ADSS a Legit Broker? A Detailed Look at Regulations and Offerings” »

In today’s competitive market, having a strong online presence is vital for any business, especially those catering to local customers. Appearing in local search results can significantly boost your visibility and bring more foot traffic to your business. But achieving higher rankings in local searches isn’t just about creating a website—there are multiple factors that…

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Podcast 35:41 | Download | Spotify| Stitcher | iTunes Dan & Ian get real about what it takes to create and maintain a successful business. They’ll walk you through their Goals/Plans/Systems (GPS) worksheet that’s specifically designed to help you plan for business growth. They use it with their coaching clients on a weekly basis. Newsletter…

Read More “6 Keys to a Successful Bootstrapped Business” »

By Lynne Beverly Strang, Late Blooming Entrepreneurs Mara Perlmutter launched Trelawear in 2019 to offer good-looking emergency alert wearables for women like her mother. Mara Perlmutter’s entrepreneurial journey began seven years ago in a very ordinary place: the living room of her parents, Bernie and Sally. Concerned that Sally’s declining health put her at risk…

Read More “From Tacky to Tasteful: A Jewelry Entrepreneur Creates Emergency Alert Pendants That Look Good” »

After working in a traditional Western medicine model for many years, Cynthia Thurlow began exploring alternative healthcare options in an effort to help her son’s severe eczema. Now, Cynthia runs a predominantly virtual practice as a Nurse Practitioner and Functional Nutritionist, where she utilizes Western medicine-focused labs along with her nutrition training to support women’s…

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Creating a brand tone of voice isn’t as easy as putting pen to paper. Whether you’re an entrepreneur, a small business owner or a copywriter, nailing your brand’s tone of voice is imperative if you want your target audience to trust you and engage with your messaging.  If you get the tone wrong, your audience…

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