Harwoods Group opened its new BYD dealership in Crawley (Manor Royal) yesterday and its BYD dealership in Coulsdon (Brighton Road) will open on 10 November.
The BYD showroom in Crawley will also be selling all-makes vehicles through Harwoods Assured. The Coulsdon site will no longer offer Land Rover new and approved used car sales and will focus on BYD EVs and offer used all-makes vehicles through Harwoods Assured
Archie Harwood, CEO of Harwoods Group, said: “We are excited to welcome BYD into the Harwoods family.
“This partnership is a significant milestone as we all continue our journey towards a more sustainable future.
“We are confident that our customers will be impressed not only by the innovative vehicles on offer but by the exceptional service provided at Harwoods BYD.”
Harwoods announced further portfolio updates. Chichester will continue as an Aston Martin full franchise, but will no longer offer new and approved used Jaguar car sales.
The site will undergo refurbishment and serve as an authorised repairer for Jaguar and Land Rover as well as selling used vehicles through Harwoods Assured.
Basingstoke, Brighton and Crawley will become full new car sale points for Land Rover, including Jaguar and Land Rover approved used and authorised repair operations.
Land Rover Edenbridge will no longer offer new Land Rover sales but will continue to offer approved Land Rover used car sales and Land Rover authorised repair operations.
Bentley Sussex new car sales operations will be discontinued at Pulborough on 30 December. Approved used car sales and authorised repairs will continue.
Land Rover Pulborough will fully close on the 10th of November 2024. Harwood said: “Harwoods has always been proud of our long-standing presence in Pulborough and Chichester and our contributions to the local communities.
“As our manufacturer partners implement changes to streamline its dealer structure these closures reflect the necessity of adapting to the evolving market and retail. These decisions were not taken lightly, but they are essential for the future success of the business.”