Hyundai’s high-performance N sub-brand is shifting gears with a fresh strategy that will see it expand beyond pure electric vehicles (EVs) to include lighter, more agile hybrid models. In an exclusive report from AutoExpress, Joon Park, Vice President of the N Management Group, confirmed that upcoming N models will blend petrol power with electrification — starting with the new Hyundai Tucson N.
Not Just Electric – Hyundai N’s Dual Strategy
“We’re not limiting ourselves to EVs,” Park told AutoExpress. “We will go further with the ICE-based cars as well; this is not the end of our journey.”
While halo models like the IONIQ 5 N and the imminent IONIQ 6 N will continue to headline Hyundai’s electric performance push, the N division will also deliver next-generation petrol-electric hybrids designed for driving excitement rather than just efficiency.
New Hyundai Tucson N – Rugged Looks, Serious Power
Previewed in AutoExpress’s exclusive image, the circa-300bhp Hyundai Tucson N will take styling cues from the tough, angular Hyundai Santa Fe. Under the bonnet, it’s expected to use a next-generation 1.6-litre petrol-electric hybrid powertrain, potentially paired with an electric rear axle for all-wheel drive (AWD) capability.
Park described the upcoming Tucson N as “lighter, more agile, nimble, and exciting” — a clear signal that Hyundai aims to deliver sports-SUV handling along with everyday practicality.
Hybrid Power with an N Twist
According to Park, Hyundai has two hybrid strategies:
- One tuned for maximum efficiency
- Another optimised for performance
For N models, the focus will be on the latter. “If we have a hybrid system in our N cars, the strategy will be different; to have more power intensely,” Park explained. This means instant torque from electric motors will be paired with rev-happy petrol engines for a truly engaging drive.
More Hybrid N Models on the Horizon
The Tucson N marks only the beginning. Park hinted that hybrid N tech could be scaled down for smaller, lighter models — opening the door for fast Kona N variants, as well as electrified i20 N and i30 N hot hatchbacks.
“If we can make a smaller model with a less-weighted battery, then it can be better,” Park said, suggesting that future hybrid N cars will prioritise weight reduction and agility over large battery packs.