As the largest car manufacturer in Spain, Seat is marking its 75 years in Barcelona through an exceptional and amazing exhibition. This event is not only a representation of the strong history of the brand but also a manifestation of the brand’s changes and its desire to achieve excellence in the automotive world. Between May 10th and 18th, a celebration of automotive achievement stretching back over seven decades will be laid out for those with and without an interest in automotive to bask in.
The exhibition is a proof of Seat’s long-standing legacy, with such an exquisite collection of 75 different models of cars that trace the company’s development throughout its history up to the present moment. From the iconic models of the past to the most cutting-edge creations of our world today, a diverse range of vehicles will be at display there for the visitors to access.
Appearing in the range of old models, the Seat 1400, 600, 850, and 124 are featured. These models represent the dawn of the brand and its first steps towards the world of cars. Each model captures a tale of innovation and design that prepared the stage for Seat’s future glory. For those interested in modern automotive design and technology, the show has current lineups such as the Seat Leon and Ibiza, Ateca, and the exciting range from Cupra including But not only in the distant past, on the pages of the exhibition you will find up-to-date models such as Seat Leon and Ibiza, Ateca, and an exciting

The exhibition goes beyond production models. It also incorporates several concept cars that reflect Seat’s vision of the future. One of these is the Cupra Urban Rebel Racing, which is a testament to Seat’s determination to explore design and performance limits. Also, the Cupra Kiro team’s Formula E car is on view, which emphasizes the company’s participation in competitive motorsports and its pursuit of sustainable racing technology.
Seat’s extensive motorsport history is elevated with the addition of the Seat Cordoba WRC EVO2. The development of this model became an integral feature of the entry of the Seat brand into the World Rally Championship in the scope of the 1999 and 2000 seasons and as such, a very strong pinnacle in the history of the brand in rally racing.
One of the most unforgettable works is the Seat Toledo, which was the official car of the 1992 Barcelona Summer Olympics. This first generation model, showcased in an electric format, is the figure of Seat that is always focused on innovation and environmental sustainability.
Seat seems to be commemorating seventy-five years of automotive splendor and fifty years since it opened its technical center with the unveiling of its future expansion plans. This is a milestone that defines the brand’s manner of glorification of engineering and technology.
This special exhibition is not merely a display of vehicles. It’s a commemoration of Seat’s development, achievements, and future plans. A fusion of a variety of models and ideas, Seat begin a trip through its legendary past and exciting future in the dynamic city of Barcelona.
Via Seat