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0K MRR in 12 Months… Can They Do It?

$100K MRR in 12 Months… Can They Do It?

Posted on September 26, 2024 By rehan.rafique No Comments on $100K MRR in 12 Months… Can They Do It?

Podcast 46:51 | Download | Spotify| Stitcher | iTunes

These co-founders want to more than triple their revenue in the next 12 months. Despite stagnation the past few years, they believe they can get there.

Dan & Ian dissect their plans to achieve this goal and offer some counterintuitive advice.

They cover repackaging a product for a higher cost, focusing on your premium customers, and how to lead a sales call.

 In this week’s newsletter, we include our favorite resources for getting started with sales calls.

 TMBA email subscribers can also apply to get business coaching from Dan & Ian live on the pod (it’s free).

Subscribe to the TMBA newsletter.

Today’s guests are Elburz Sorkhabi and Colin Gibson, founders of The Interactive & Immersive HQ.

Connect with us:

Dan: @TropicalMBA or [email protected]

Ian: @AnythingIan or [email protected]

CHAPTERS:

  • (00:00:00) Introduction and Overview

  • (00:04:40) Financial Goals and Challenges

  • (00:06:07) Current Revenue and Pricing

  • (00:07:51) Strategies for Revenue Growth

  • (00:10:13) Acquiring and Retaining Customers

  • (00:12:45) Key Value Proposition and Benefits

  • (00:14:36) Identifying Obvious Growth Opportunities

  • (00:16:06) Repositioning the Product for Customer Goals

  • (00:18:32) Repositioning and Repackaging for Revenue Generation

  • (00:24:17) Creating a High-Ticket Front-End Offer

  • (00:34:02) Focusing on the Business Model

  • (00:39:40) The Importance of Sales Calls

  • (00:44:00) Building a Machine for Growth

Useful links:

Connect with other entrepreneurs
Coaching for $250K+ founders
Community for 1M+ founders
Hire remote talent
Find a remote job
Listen on YouTube
Follow us on Instagram

Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Tommy Griffith, Justin Tan, Matt Gartland, Travis Jamison, Ayman Al-Abdullah, Tynan, Lucy Bella Simkins, Brian Balfour, Nick Huber, Mike Michalowicz, Greg Crabtree, Jordan Gal

Additional episodes you might enjoy:

“3 Million in Revenue is a Death Zone” – Financial Strategy with Greg Crabtree

“Lifestyle Business” vs “Real Business”

Only 3 Ways to Grow…What Would Plato Do

Listening options:

Subscribe via iTunes.
Listen on Stitcher Radio.
Android users can grab our RSS feed here.
Right-click and “save file as” for direct download.
Or click here to get sent to the top of the page where the on-site player is.

Have comments about the show?

Do you have ideas for things you’d like Dan and Ian to discuss in future episodes?

You can email our producer Morgan at [email protected].

Thanks for listening to our show! We’ll be back next Thursday morning 8AM EST.

Cheers,

Dan & Ian

Entrepreneur

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