Ram didn’t have a great year in 2024. With tariffs causing general chaos in the auto industry, 2025 isn’t looking that great, either. But the company is pushing hard to bring more choices to customers, and Ram CEO Tim Kuniskis recently emphasized just how strong that push will be. In short, get ready for a Ram blitz.
“There are 25 product announcements planned within the next 18 months, and it all starts June 8,” Kuniskis announced in a LinkedIn post. “I’m proud to be back, proud to be a part of this team, and more determined than ever to show the world … nothing stops Ram.”
Photo by: Jeff Perez / Motor1
That sounds like a very lofty goal for a company that has just two vehicles in its lineup: Ram trucks and Ram ProMaster vans. But those 25 product announcements obviously won’t all be new models. Lest we forget how much Ram likes special-edition pickups. It’s safe to assume a good chunk of those announcements will be things like “Built to Serve” editions or wacky color combos.
But, it’s also safe to assume there will be some properly big news in there. It’s certainly no secret that Kuniskis is making some changes since he came out of retirement last year. Speaking to Motor1 at the 2025 Detroit Auto Show, he all but confirmed the return of the Hemi V-8 to the lineup but noted “you can’t do it right away.” That could be one of the 25 announcements we’ll get sooner rather than later, possibly even the first announcement on June 8.
The biggest announcement, however, will be the new Ram mid-size pickup truck. Since the 1500 Classic was discontinued, Ram hasn’t had a lower-cost choice for truck buyers and Kuniskis told us he wants “a mid-size truck so bad.” And it is happening—a Ram spokesperson confirmed a mid-sizer was in development. We just don’t know when it will arrive.
If the company wanted to get the world’s attention, that would be the announcement we’d go with on June 8. In any case, expect to hear a whole lot more from Ram in the coming months.