Kathy Colon, Founder & CEO of Nova Lux DR Properties, a real estate company with a mission to simplify luxury homeownership in the Dominican Republic joins Enterprise Radio.
This episode of Enterprise Radio is in association with the Real Estate Channel.
Listen to host Eric Dye & guest Kathy Colon discuss the following:
- You come from a healthcare innovation background and now you’ve taken that knowledge and incorporated it into a new type of real estate company. How does your healthcare lens help you see things that traditional real estate developers might miss? Tell us what inspired your transition into luxury real estate.
- What was the turning point that made you say, “I need to create a better experience”?
- Where we live has a big impact on our quality of life. Can you explain how Nova Lux integrates wellness principles. Our listeners would like to hear more about things like stress reduction and aging in place — how does that fit into luxury home design?”
- Can you give us an example of a specific design element—like layout, lighting, or ventilation—that you’ve incorporated to promote mental or physical well-being? And how do buyers typically respond when they experience these features firsthand?
- To a first time home buyer from the USA or another country, the process of finding a home in the Dominican Republic might seem daunting. There’s often uncertainty around legal protections, language barriers, and even trust when buying abroad. What are some misperceptions? What are some of the key challenges international buyers face, and how does Nova Lux make the process smoother?
- Many real estate companies focus just on the sale. Why was it important for you to go beyond that and offer a very hands-on approach. You offer design, property management and even guidance on rental income. Why was it important to you to provide such a comprehensive suite of services?
- How does this holistic model benefit both the lifestyle and financial goals of your clients?
- Looking ahead, how do you see the intersection of real estate, wellness, and global investment evolving? Do you see a growing demand from buyers looking for more than just a property—buyers who want homes that actually enhance their lives? How is Nova Lux positioned to lead that movement?”
- Can you tell us about some of the new properties that you’re working with? What type of budget does someone need to have?
Kathy Colon is the Founder & CEO of Nova Lux DR Properties. Her journey to launching the company began while caring for a loved one and frequently traveling between New York and the Dominican Republic. During her visits, she stayed in various villas and fell in love with the country’s beauty. However, she quickly realized that navigating the process of finding and furnishing a property was far from simple.
With years of experience in executive roles at global companies such as Microsoft, IBM Watson, and Salesforce, Colon saw an opportunity to offer something different—a real estate company that not only helps clients find their dream homes but also makes the entire experience seamless and enjoyable. Nova Lux DR Properties was founded from her desire to merge her passion for business, health and wellness, and the Dominican Republic, providing a holistic approach to luxury real estate. Through local expertise, personalized service, and a commitment to creating spaces where lasting memories can be built, she ensures that every client experiences a smooth and fulfilling journey to property ownership.
Website: https://novaluxdrproperties.com
Social Media Links:
Instagram: https://www.instagram.com/novaluxdrproperties
Youtube: https://www.youtube.com/@novaluxproperties
Pinterest: https://www.pinterest.com/NovaluxDRproperties
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