The MG ZS remains the most in-demand new electric model for the second successive month with a leads share of almost 11%.
The ZS is joined by another MG favourite, the MG4. The popular hatchback, which was the UK’s hottest new electric car on Auto Trader last year, drove just over 10% of EV enquiries sent to retailers so far this month.
The top three was rounded off by the newly launched Skoda Elroq which has risen from sixth place last month and generated a 4.2% share of enquiries.
There’s been no change at the top of the leaderboard for the most popular new car electric brand as MG also took first place with a 21.5% share of enquiries.
Whilst second place also remained unchanged with BMW receiving close to a 14% share, there was a new entry in third with Kia reaching a 6.3% share, closely followed behind by Renault (5.6%) and Porsche (5.3%).
Looking across all fuel types, the Volkswagen Golf regained top spot as the most in-demand new car in March with a 5.9% share of enquiries.
Land Rover’s Range Rover Sport model followed closely behind with a 5.2% share whilst last month’s leader the Land Rover Range Rover dropped down to third with a 3.4% share.
Bex Kennett, new car performance director at Auto Trader said: “Manufacturers have been working really hard to stimulate demand in March.”
Most in demand new car electric models on Auto Trader in March 2025 ranked by enquiries/leads.
Rank | Make | Model | Share of enquiries |
1 | MG | MG ZS | 10.8% |
2 | MG | MG4 | 10.1% |
3 | Skoda | Elroq | 4.2% |
4 | BMW | I7 | 3.9% |
5 | BMW | I5 | 3.9% |
6 | Kia | EV3 | 3.8% |
7 | Renault | 5 E-Tech electric | 3.3% |
8 | Porsche | Macan | 3.1% |
9 | Audi | Q4 e-tron | 2.8% |
10 | Hyundai | IONIQ 5 | 2.7% |
Most in demand new car electric brands on Auto Trader in March 2025 ranked by enquiries/leads.
Rank | Make | Share of enquiries |
1 | MG | 21.5% |
2 | BMW | 13.9% |
3 | Kia | 6.3% |
4 | Renault | 5.6% |
5 | Porsche | 5.3% |
6 | Skoda | 5.2% |
7 | BYD | 4.9% |
8 | Audi | 3.9% |
9 | Hyundai | 3.3% |
10 | Vauxhall | 2.8% |
[1] Based on brands’ electric models only