Hyundai Motor Company and General Motors (GM) are in the final stages of negotiations to collaborate on electric pickup trucks, marking a significant milestone in the EV industry. We were the first to consider this possibility, and now, it looks like this will become a reality. This strategic partnership could reshape the North American electric truck market, leveraging both companies’ strengths in innovation and production.
Hyundai and GM: A New Era of EV Pickups
According to sources cited by Reuters on March 20, Hyundai and GM are engaged in detailed discussions regarding the sharing of electric pickup truck models. While earlier reports mentioned electric vans as part of the deal, our focus remains solely on the electric pickup segment.
Under this collaboration, GM is expected to share its midsize electric pickup truck models, including the Chevrolet Colorado and GMC Canyon, with Hyundai. This agreement would allow Hyundai to enter the competitive North American pickup truck market with a strong foothold. However, GM has reportedly declined Hyundai’s interest in its full-size pickup trucks, indicating a more limited scope for now.
The Future of Electric Pickups
This partnership could accelerate Hyundai’s entry into the EV truck market, an area it has yet to explore extensively. With GM’s established pickup platforms and Hyundai’s expertise in electric vehicle technology, this agreement is expected to enhance efficiency, reduce production costs, and provide consumers with more choices in the EV segment.
While the discussions are in advanced stages, Hyundai and GM have stated that nothing has been finalized yet. However, given the increasing demand for electric trucks, an official announcement could be forthcoming soon.
Strategic Collaboration for Innovation
Hyundai Motor Group Chairman Chung Eui-sun and GM Chairman Mary Barra signed a memorandum of understanding (MOU) last year, laying the foundation for broader cooperation. This partnership aligns with their shared goal of expanding electric mobility solutions and optimizing production strategies.
As Hyundai and GM move forward with negotiations, this collaboration could reshape the landscape of electric pickups, offering customers innovative, high-performance, and eco-friendly truck options. Stay tuned for further updates as this groundbreaking deal unfolds.