MG has increased the price of its MG 4 Excite 51 electric hatch and removed bonuses from other variants – but the most affordable version remains cheaper than a Toyota Corolla hybrid.
The national drive-away price for the 2025 MG 4 Excite 51 has increased for the New Year – while deals on other variants of the electric hatchback have been removed.
MG has confirmed the MG 4 Excite 51 is offered at $34,990 drive-away in all Australian states and territories from 1 January 2025, a $2000 increase over its last price valid between 1 November 2024 and 31 December 2024.
It remains more affordable than an entry-level Toyota Corolla Ascent Sport hybrid hatch, which retails for $32,110 before on-road costs – or around $35,000 to $36,500 drive-away depending on the state or territory of registration.
MORE: MG cuts price of electric MG 4 Excite 64 hatch but only for a limited time
From 1 January 2025, the MG 4 Excite 64 is no longer available with a nationwide drive-away offer, while $8000 factory bonuses for the Essence 64, Long Range 77 and XPower have expired.
The change sees the cost of the Excite 64 rise around $10,000 from its national $34,990 drive-away price in December 2024 to $41,990 before on-road costs – or between $43,704 and $45,900 drive-away – in January 2025.
MG Australia warned buyers its pricing offers for the MG 4 in December 2024 would “never be repeated”, with the 31 January 2025 expiry date initially stated for the $32,990 Excite 51 price later shortened to 31 December 2024.
Australia’s cheapest new electric vehicle is now the GWM Ora hatchback at $33,990 drive-away for the Standard Range and $34,990 for the Extended Range – or $32,490 and $33,490, respectively, for business customers with an ABN.
The MG 4 Excite 51 was previously offered as low as $30,990 drive-away between 20 September 2024 and 31 October 2024 – the lowest price recorded for a new electric vehicle in Australia – along with savings for other variants.
MG Australia chief commercial officer Giles Belcher told Drive the deals on the MG 4 led to demand for its electric hatchback increasing by about “five times” in the days after they were announced, with the Excite 51 seeing the “biggest lift”.
MORE: MG 4 electric car demand increased five-fold after discounts up to $10,000 – executive
“I think what it’s done, and the feedback leads me to believe this, [is] that it’s not just people who are interested in an EV that are looking at it, it’s the broader small hatch … buyer out there,” Belcher said.
VFACTS new-car sales data reveals 6079 examples of the MG 4 were delivered in Australia from January to November 2024 – December figures are due to be released on Monday – with almost 40 per cent of these sales recorded in October and November.
It was the top-selling electric vehicle in October 2024 with 1486 deliveries, ahead of the Tesla Model Y (1042) and Tesla Model 3 (422).
| State | Excite 51 retail | Excite 51 offer | Saving |
| ACT | $39,704 | $34,990 | $4714 |
| NSW | $41,017 | $34,990 | $6027 |
| NT | $40,417 | $34,990 | $5427 |
| QLD | $40,160 | $34,990 | $5170 |
| SA | $41,134 | $34,990 | $6144 |
| TAS | $41,037 | $34,990 | $6047 |
| VIC | $41,156 | $34,990 | $6166 |
| WA | $41,447 | $34,990 | $6457 |
2025 MG 4 price in Australia
- MG 4 Excite 51 – $34,990 drive-away
- MG 4 Excite 64 – $41,990 before on-road costs
- MG 4 Essence 64 – $44,990 before on-road costs
- MG 4 Long Range 77 – $50,990 before on-road costs
- MG 4 XPower – $55,990 before on-road costs
History of MG 4 price offers in Australia
MORE: MG 4, ZS EV electric car prices rise in Australia by up to $3700 drive-away (10 January 2024)
MORE: MG 4, ZS EV electric car prices slashed by up to $10,000 with return of national drive-away offers (21 March 2024)
MORE: 2024 MG 4 prices rise in Australia, just weeks after significant price cuts (15 May 2024)
MORE: MG flips on pricing for MG 4 electric car, drive-away offer up despite MSRP cut (2 August 2024)
MORE: 2024 MG 4 electric car price slashed to $30,990 drive-away for limited time (20 September 2024)
MORE: 2024 MG 4 electric car price to rise after limited-time discount expires (11 October 2024)
MORE: Cheaper than a Corolla – MG cuts price on electric MG 4 64 Excite hatch but only for a limited time (2 December 2024)
The post 2025 MG 4 Excite 51 price increases, deals on other variants removed appeared first on Drive.